Who We Are

NASMEI is a Section 501(C)(3) not-for-profit professional organization (Tax ID: 16-1373055) focused on knowledge development and exchange.

We provide a forum for professionals in marketing and related fields resident in the North American continent and their counterparts in India and other designated geographical regions of interest.

Read our constitution

Where do we come from

Our History in Brief



1990: NASMEI was founded with primary mission of facilitating marketing knowledge between academics and professionals in North America and India. The founding members were Professors Arun Jain, Vijay Mahajan, A. Parasuraman, Vithala R. Rao, Subrata K. Sen, and Seenu Srinivasan. The tradition of the Annual NASMEI dinner at the American Marketing Association (AMA) Summer Educators' Conference started.




2006: NASMEI partners with Great Lakes Institute of Management, Chennai, India to sponsor and host the inaugural NASMEI conference.




2007: NASMEI organizes a successful Branding India conference supported by Indra Nooyi, Chairman & CEO, Pepsico.




2015: New NASMEI Board elected. It includes six sub-committees.




2016: The 10th Annual NASMEI conference is hosted by Great Lakes Institute of Management, Chennai, India.


Our People

Board and Management


Raji Srinivasan
McCombs School of Business, University of Texas, Austin
President


Vithala R. Rao
SC Johnson College of Business, Cornell University
Ex-President


Murali Mantrala
University of Kansas
Secretary


Sundar Bharadwaj
University of Georgia, Terry College of Business


Girish Mallapragada
Kelley School of Business, Indiana University


Nitin Mehta
Rotman School of Management, University of Toronto


Sridhar Narayanan
Graduate School of Business, Stanford University


Arvind Rangaswamy
The Smeal College of Business, Penn State University


Venky Shankar
Texas A&M University, Mays Business School



Become a Member Today

Membership provides with unsurpassed access to conferences, meetups, knowledge bank and other members.